Financial products

Here’s something that caught me off guard: policy sales for market-linked permanent coverage jumped 28% between 2023 and 2025. These products outpaced traditional whole life for the first time in two decades. That’s not just a blip on the radar. This represents a fundamental shift in how Americans approach long-term financial planning. I’ve spent eighteen months talking with advisors, policyholders, and actuaries about this trend. What I’m seeing isn’t your typical product cycle. The index universal life insurance market is… Read More »Index Universal Life Insurance Gains Market Traction